Accelerating Technical Sales Success in an AI World
We equip engineers and technical teams with the tools, skills and capabilities to drive sales.
Ready to Turn Your Technical Team Into Your Secret Sales Weapon?
This free 3-minute assessment shows you exactly where your team stands across three critical pillars, and which single area to address first for maximum impact.
- Your Revenue Generator Score with detailed analysis across all three pillars
- Your Critical Priority – the ONE area to fix first for maximum impact
- Transformation Roadmap showing what becomes possible
- Plus 5 free tools including Revenue Calculator, Client Stories, Workshop Guide & more


Get Your Free Personalised Accelerated Plan for Your Team and Calculate the ROI Within Reach
See your fastest path to technical sales growth
Answer a few quick questions and receive:
- A clear path across training, coaching, or a full sales engine build
- Priorities and formats that fit your budget and timeline
- A shareable plan with pricing and next steps
See the Revenue Within Reach — Free Diagnostic
In 5 minutes, see the near-term revenue within reach — and the fastest path for your team to get it.
- Quantify your hidden revenue potential
- Identify your top 3 skill gaps that limit your team
- Make smart investment decisions from real data
- Get your 90-day roadmap
Your solutions could change the world — but only if your customers buy them.
Put Your Engineers and Technical Teams in the Driving Seat of Growth
Turn technical expertise into opportunities, faster decisions, and repeatable revenue.
For: Non-sales teams Engineers Scientists Consultants Project Managers
Engineers don’t see themselves as in sales.
We equip them to lead confident customer conversations that create opportunities.
Opportunities are being missed.
We turn technical know-how into commercial wins your competitors can’t touch.
Deals stall and demos don’t convert.
We help teams accelerate decisions with clear next steps, stakeholders, and value proof.
Conversations miss the mark.
We build questioning, influence, and adaptability that win trust fast.
Limited commercial mindset.
We embed a growth focus so technical teams become vital revenue-generating assets.
Ethical, value-building, people-first — never “salesy.” Practical AI where it saves hours and lifts results.
Free, <5 mins · Instant report · Tailored growth plan
“Loading…”
How we typically work with our clients
Design, install, and optimise a repeatable ‘sales engine’ to be owned and run by your people. Engineers, consultants and PMs included.
Diagnose
See what already works, what doesn’t, what additions you need, and what needs joining up into a ‘sales engine’ that will drive sales for your unique business. Agree a one-page 90-day plan.
Build the engine
Build the optimised engine together, with highest impact moves first, putting roles, processes & tools in place to help your buyers buy, then training and coaching your people to maximise their contribution.
Scale & embed
Measure then amplify what works, refine the engine, hand over ownership and continuous improvement of the system, and provide further support where required.
Just need training or coaching? We do that too, kept short and tied to your pipeline. Want details? See all services (Training, Coaching, and the Sales Engine Programme).
When you’re not training, someone else is.
From our clients…
Mark delivered an outstanding two days of sales training to my technical team.
Most of the team have moved ahead with aspects of their learning and it’s made a tremendous difference to the way they approach the sales environment, and more importantly how a number of them have taken ownership of their own development.
Working with Mark, the results speak for themselves. Just months in we have increased our gross company profit by 18% – through Mark’s specific work on selling based on creating value.
Mark also worked 1-2-1 with underperforming sales staff and we saw a turnaround in performance after just a couple of sessions. One salesperson increased their profit by an incredible 35% in just one month!
Thank you for a great set of sessions earlier this week. You did a great job and the team really benefited from the workshop.
I have been fortunate to work with Mark over a number of years and it has benefitted me significantly. Mark’s support is far more sophisticated than selling techniques, it’s a collaborative approach to help define strategy, who your clients should be and how best to support them. Mark invests time to ensure he understands the challenge and tailors his support to match the needs. He’s one of the few people I’ve met who can help technical, non-sales people translate how to best engage and support clients without it feel like selling.
Mark is an excellent facilitator who took the time to understand my business needs and deliver effective training solutions that contributed to a significant increase in sales and leadership performanced the team really benefited from the workshop.
Mark has made a significant contribution to our business over a short period of time. His ability to quickly understand our business and tailor his approach to suit our requirements has facilitated timely and quality products. Mark has brought great insight, experience and skills in the fields of sales skills, facilitation skills and sales coaching. I am pleased to recommend Mark as an easy and professional person to work with
In my personal coaching sessions with Mark over 6 months, he provided not only insightful, practical and effective mentoring but more importantly a consistent level of energy, care, insightfulness and diligence that is unique in my 20 years of experience. Mark is a gifted, unique and highly valuable individual
Mark is likable, lively and knowledgeable. More importantly, his workshops will leave you equipped to exploit capabilities you never knew you had! I hired Mark to train my team of developers/analysts and the results were genuine, lasting and tangible.
We comfortably recouped our investment in Mark’s training within a couple of weeks
I have done a lot of sales training in the last year and I got about 200% more out of yours. Mainly due to the fact that you make it all about the company, challenging the attendees to think about their company rather than just listening to anecdotes or abstract concepts.